An introduction to choice models: using people’s preferences in biodiversity conservation

Get in touch with us to organise an event! [/et_pb_text][/et_pb_column][/et_pb_row][/et_pb_section][et_pb_section bb_built=”1″ _builder_version=”3.12.2″ custom_padding=”1px|0px|0|0px|false|false” prev_background_color=”rgba(0,0,0,0.3)”][et_pb_row make_fullwidth=”on” _builder_version=”3.12.2″ custom_padding=”27px|0px|23px|0px|false|false”][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.12.2″]

Presented by Abishek Harihar and Mousumi Ghosh-Harihar

[/et_pb_text][/et_pb_column][/et_pb_row][et_pb_row make_fullwidth=”on” _builder_version=”3.12.2″ custom_padding=”11px|0px|27px|0px|false|false”][et_pb_column type=”2_3″][et_pb_text _builder_version=”3.12.2″]

Workshop Overview:

Social context is increasingly being incorporated in systematic conservation planning to conserve threatened species amidst human-dominated landscapes and this workshop introduces stated preference choice experiments (CEs) as one such holistic approach which allows us to integrate the preferences of local stakeholders in conservation strategy.

The workshop will start with an introduction to this non market, survey-based valuation methodology, which allows respondents to make trade-offs among multiple alternatives, reduces response biases and provides flexibility for policy analysis. We will discuss various applications of this methodology including economic valuation of threatened species and public willingness to pay for their conservation, selection of flagship species and conservation alternatives to conserve large carnivores and understanding tourist preferences for wildlife species. This will be followed by a simple exercise, where participants will learn to design CE surveys and analyze an example CE dataset. The concluding session will be dedicated to discussing possible applications this approach in specific contexts visualized by the participants.

Information for Participants:

Participants are required to bring their laptops and install the latest version of R (, and RStudio desktop ( Prior experience with implementing socio-economic survey methodologies will be desirable, but this workshop should benefit anyone interested in applying socio-ecological context to conservation research in general.


Abishek Harihar

Mousumi Ghosh-Harihar


Capacity: 20 Students

[/et_pb_text][/et_pb_column][et_pb_column type=”1_3″][/et_pb_column][/et_pb_row][/et_pb_section]]]>